• Does the professional SEO consultant know his or her business?
• How long have they been doing this type of work?
• Do the SEO writers write their own SEO articles?
• Do the SEO writers know about article submission and directory submission and how to use SEO tools in order to maximize effectiveness?
• Does the professional SEO specialist make pie in the sky promises, or are they very realistic and based on experience?
• Do they know the top ways to get Google ranking?
• Is the professional SEO consultant aware of the latest trends and knows just how to get clicks to your website by using Meta tag descriptions and top ranking?
• Do they offer SEO services that are custom built to you and your needs?
• Are their prices and services reasonable? What approaches and strategies do they employ to raise your search engine position? Does the company use doorway pages (the answer should be no)
• Is the professional SEO specialist willing or not to work with your competitors? (This is a must know! This must be agreed to before you let them work for you. Have the guarantee in writing and make certain that it is legally binding for the professional SEO services that you are thinking about choosing.)
• What are the SEO service provider’s track records? (Find out what search engines they have had success with and what keywords and phrases they have had the most results with. Also, find out if they have good results over an entire site.)

When dealing with a professional SEO specialist, you need to make sure that they have done the work they say they have done.  Ask your consultants if they can show you a report that shows rankings through many search engines for six months. Make sure the report that is shown to you is in a format that you can easily understand. SEO services are not cheap, so finances will have to figure into the equation. Most professional SEO consultants will also happily give you references and will answer any precise and specific questions. Finally, you will need to find out whether or not the professional SEO specialist’s work results/end in a higher rate of return.

These are just some general guidelines to go by when looking for a professional SEO specialist. If you get all of your questions answered, references checked and reports verified, then you are well on the way to hiring a true winner. By choosing the right consultants, you will not only be assured of a better return, but also you will be dealing with someone that is ethical and willing to do business just for you, not your competitors. One last thing to keep in mind is just because you have a higher page rank or are on Page #1 on Google does not mean you will get conversions… that has to do with online marketing and social networking not SEO. Choosing the right company can be a little bit of a hassle, but it is well worth it.

Top ways to get top Google ranking

• Lets start by directory inbound linking. Basically Google liked those because it shows Google you have some weight with someone. Almost like an endorsement. I am sure you have seen the DMOZ. Org this is the Open Directory Project. As a matter of fact they power Google so how do you like that for endorsement.
• When you get to the various directories make sure you link your site properly. There will be a Paid Submission, which we want to stay away from but in case you have a few bucks (most of us don’t) and for the sake of being thorough in this article I should mention it can cost around $300 (Yahoo Directory) up to a thousand dollars with other commercial sites that will review and then submit your link.
• Next is the Free Submission. Yeah pretty amazing there is anything left Free on the Internet. But there are a few it will just take some time for you to find them or you can read my articles blogs and reap the benefits. So the big ones are going to be Google, Yahoo, AOL, Alexa, Dmoz.org, Not necessarily in that order but as long as you include you link on those sites and make sure you place them in the right directory half your efforts will be taken care of. Just like anything else however make sure you go back and check in a couple of weeks.
• Getting a featured link or paid link inclusion. Once again I have to mention all of the options. Basically this can be a paid inclusion or you can do an exchange of banner with some sites. Some are better than others and some will charge you some money. But if you know how to Shmoozle also known as Shmooze in other parts of the country you can get this done by sharing a page with some of your shmoozle efforts. (In case you don’t know what shmoozle is it’s scratch my back, scratch your back concept, some call it mafia, some call it politics, I call it shmoozle.)

I have discovered the top 5 Directories but now I have to get some work done therefore I cannot give them to you. But I promise you come back I shall give you the list and how to do it again. A step by step tutorial on how to gain ground in the World of Google ranking and all your SEO efforts.